A NEW FORMAT FOR BUSINESS MESSAGING

Bulk RCS Messaging

Send customers interactive messages with images, buttons, and carousels — directly in the standard messaging app on iOS and Android.

Two overlapping smartphones displaying a mobile app: left screen shows a Messages list with avatars; right screen shows a Stream Telecom dashboard with card previews.
  • Multimedia

  • Carousels

  • CTA buttons

  • Analytics

Two overlapping smartphones displaying a mobile app: left screen shows a Messages list with avatars; right screen shows a Stream Telecom dashboard with card previews.

Why is RCS messaging a relevant communication channel for customers?

75%
users worldwide use Android OS
50%
higher conversion rate compared to SMS
11M
As of 2026, the market size in Ukraine reached 11 million customers
95%
of RCS messages are opened within 3 minutes of delivery
80%
increase in message open rates on holidays

See what RCS business messages from Stream Telecom look like

Smartphone screen showing a Stream Telecom app with a logo, brand name, and a carousel of information cards titled 'Information telecom'.

Benefits of bulk RCS messaging

Show customers more than a standard SMS: a verified brand, an enhanced profile, media, and interactive elements

Brand registration allows you to receive a “verification” stamp and make your messages stand out from the crowd. Customers will understand that they are receiving messages from a verified company.

Mobile app screen for Stream Telecom showing an information banner and two feature cards about GetClient callback and Virtual PBX features.

You can edit the sender name in your RCS newsletter. You can add a logo, profile cover, company description, website link, and contact information.

Google has added RCS to the default Messages app on Android, where regular SMS messages are received. Your customers don’t need to download a separate app, as with Viber, to receive next-generation messages.

Smartphone screen showing the Messages app with several chat entries, avatars, names, and timestamps.

If a client’s device doesn’t support Google’s RCS, you can send a regular SMS. This will deliver an important message to every client.

BRIX company chat with a user message: '683452 - enter this 6 digit code on the sign in page to confirm your identity' and a green avatar icon.

Try RCS messaging today

Get started on your own or watch an online demo to see how RCS can work for your business.

What you get with RCS messaging

RCS messaging pricing

UAH 1.49

per delivered message
Price includes VAT
  • Multimedia messages

  • Buttons and carousels

  • Detailed analytics

  • Launch support

How to start using RCS business messaging?

Connection, setup, and training take from 3 days. Alpha Name registration takes up to 21 business days.

You may have these questions

RCS messaging is a modern messaging format that has evolved beyond traditional SMS. Notifications are sent via the mobile network while supporting multimedia features such as images, video, call-to-action (CTA) buttons, product cards, and logos.

The key difference from messaging apps is that users do not need to install a separate app to receive messages. Multimedia RCS messaging works on most modern Android smartphones and appears directly in the standard messaging interface. This gives customers richer, more informative, and engaging content, while businesses gain new communication opportunities.

Advantages of interactive RCS messaging compared with SMS and Viber

Compared with traditional ways of delivering information, adopting RCS messaging for business offers several advantages:

  1. Branded messaging. Messages are displayed with the company logo and name, increasing recipient trust.
  2. CTA buttons. For example: “Visit website,” “Request a call,” or “Pay.” The customer can immediately complete the desired action.
  3. Ability to enrich content in real time. You can add images, videos, and product cards. The message looks like a mini landing page inside the chat.
  4. Reports and delivery statuses. Easily track message delivery and read times. This option also simplifies tracking customers who click the buttons.
  5. Bulk RCS messages have, compared with standard SMS and Viber campaigns, a higher conversion rate. The service does not require users to download an app; the standard messaging app preinstalled on the smartphone is enough.

Where interactive RCS messaging is used

Interactive RCS messaging is suitable for business tasks across different industries. It can be used for appointment, delivery, or upcoming payment reminders. Customers see the information on time and can respond quickly.

Product advertising campaigns look modern and attract attention. A product card can include a photo, description, and a button leading to the website or order page. Request confirmations with details and an option to go directly to tracking or payment help customers stay in control of the process. Surveys and polls make it possible to collect feedback without calls or extra links. Personalized offers with direct actions encourage customers to use promotions or special discounts right from the chat.

Examples of RCS messages with buttons and images

Modern RCS messaging for business resembles a mini landing page. For example, a customer receives a message with an attractive product photo, the company logo, short text, and a “Buy” button. It may look like this: [Product image] “New this season — stylish headphones. High-quality sound and comfortable fit.” [Buy] [Learn more].

This is what modern messaging looks like — a format that works and drives higher conversions.

Another example is a notification with service-selection buttons: “Reminder: you have a consultation appointment. Choose a convenient time.” [Book now] [Call me back].

App-free communication makes these messages accessible to a broad audience, while integrated buttons speed up interaction.

How to launch an RCS campaign with Stream Telecom

Connecting RCS messaging follows this process:

  1. Approval of information and multimedia file types. Together with the customer, the Stream Telecom team develops the text, content, and button placement.
  2. Approval of the branded profile. The sender’s logo and name are added so recipients can see that the message comes from a trusted source.
  3. Template creation. Images, text, and buttons are adapted to the target audience.
  4. Customer database upload. The list of phone numbers that will receive the messages is integrated into the personalized RCS campaign.

The launch includes monitoring and detailed reporting. Customers can see delivery and interaction statuses, while the business receives a comprehensive analysis of campaign performance. All communication takes place without additional apps, significantly expanding audience reach.

Why choose Stream Telecom’s RCS messaging service

Stream Telecom offers advanced technologies for interactive RCS messaging. This tool helps businesses stand out from competitors. Customers receive support and consulting at every stage — from scenario development to results analysis. The sender is verified, ensuring reliability and increasing recipient trust.

Our system scales to different needs — from small businesses to large campaigns. Full analytics help evaluate the effectiveness of RCS messaging and improve communication. CRM and API integration makes it possible to automate processes and combine them with other communication channels.

All features of an RCS mobile marketing campaign can be tested and configured together with Stream Telecom specialists. It is a modern business tool that helps increase conversions and build app-free communication!

RCS messaging has transformed the world of SMS by providing a richer messaging experience similar to modern messaging apps. Here are several reasons why promotional messaging through Google can be useful for businesses:

  1. More interactive content. Unlike standard SMS, Android messaging allows you to send rich content such as images, GIF animations, videos, carousels, quick-action buttons, and more. This makes communication more engaging and attractive to recipients.
  2. Improved customer experience. Brands can use official RCS messaging to send receipts, order confirmations, delivery information, and more.
  3. Internet-based delivery. RCS messages are delivered over the Internet rather than the GSM network, providing more reliable message delivery.
  4. Personalization. RCS messaging capabilities make it possible to create personalized messages based on the recipient’s preferences and behavior.

Overall, bulk RCS messaging provides a more effective and engaging way to interact with customers compared with traditional SMS.

RCS messaging to your own customer base is useful for businesses that want to improve customer communication and provide a new interaction experience. Here are several examples of businesses that may benefit from this service:

  1. Retail. Stores and brands can use Google messaging to send notifications about sales, special offers, new arrivals, and more, as well as to process orders and provide delivery information.
  2. Service businesses. This includes hotels, restaurants, auto service centers, and more. They can use promotional Android messaging for special offers, booking reminders, order confirmations, and other communications.
  3. Financial services. Banks, insurance companies, and other financial institutions can use RCS to send receipts, transaction notifications, account balance information, loan offers, and more.
  4. Travel and hospitality. Travel agencies, airlines, hotels, and tour operators can use bulk RCS messaging to send booking information, flight reminders, travel offers, and more. Adding colorful images to messages can significantly increase conversions for last-minute travel deals.
  5. Medical and healthcare services. Medical clinics, insurance companies, and other healthcare organizations can use bulk RCS messaging for appointment reminders, test results, medication information, and more

These are just a few examples of industries that can use RCS for communication. Virtually any business that wants to improve customer communication and provide a more interactive experience can include RCS messaging in its marketing strategy.

A legal entity that has signed an agreement for bulk SMS messaging and RCS Agent registration with Google.

When creating RCS messages, the following requirements should be followed:

  • Recommended multimedia aspect ratios: 2:1, 16:9, 7:3
  • Images: jpeg, jpg, gif, png
  • Video: h263, m4v, mp4, mpeg, mpeg4, webm
  • File size: images up to 2 MB, video up to 10 MB
  • Maximum characters per message — 1,000
If your customer does not have RCS, the message will automatically be sent via SMS.
At the moment, this option is not available in our region.
Yes. You can send messages in the way that is most convenient for you — through a web page, a CRM account, or via API.

Viber messaging is an excellent business tool, and the two solutions are similar in many ways. The main competitive advantages of RCS are:

  1. Product card carousel. It lets users swipe through engaging content with images, text, and buttons, delivering higher conversion rates compared with a static format.
  2. Wide range of quick actions. RCS offers significantly more action options than Viber. You can add up to two buttons per card, and each button can trigger several quick actions:
    1. Quick reply in chat.
    2. URL link (opens in a browser).
    3. Add a calendar event.
    4. User’s current location data.
    5. View map (coordinates are provided).
    6. Dial a phone number.
  3. Price. One RCS message costs from UAH 0.75, compared with UAH 1 for Viber.
  4. More detailed company information. You will have access to more fields for setting up your business profile:
    1. Brand logo.
    2. Hero image (profile cover).
    3. Company description.
    4. Website link.
    5. Email contacts (more than one).
    6. Contact phone numbers (more than one).
    7. Chat conversation color options.
    8. Link to the terms of service.
    9. Link to the privacy policy.
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